MAHA: Kraft Heinz to Remove ALL Artificial Food Dyes From It's Products

Kraft Heinz will remove all artificial food dyes from its U.S. products by 2027 following pressure from President Trump’s administration and recent FDA action. The move aligns with Health and Human Services Secretary Robert F. Kennedy Jr.’s push to eliminate petroleum-based additives from America’s food supply.

Key Facts:

Kraft Heinz announced it will eliminate FD&C artificial dyes from all U.S. products by the end of 2027.
No new Kraft Heinz products will contain artificial colors, effective immediately.
The FDA banned Red No. 3 in food and drugs earlier this year due to cancer risks in animals.
Health and Human Services Secretary Robert F. Kennedy Jr. has prioritized banning petroleum-based food dyes.
FDA is working with industry to eliminate six other synthetic dyes from the food supply by late 2026.

The Rest of The Story:

Kraft Heinz is moving to eliminate all artificial food dyes from its U.S. product line by 2027.

The company said most of its products already rely on natural colors or none at all, and it will no longer launch any new products with synthetic colors.

Kraft Heinz is also encouraging its licensed partners to follow suit.

President of North American operations Pedro Navio emphasized that some iconic Kraft products, like its ketchup, have never included artificial coloring.

“We’ve been on a journey to reduce our use of FD&C colors across the remainder of our portfolio,” Navio said.

This decision comes as the FDA intensifies scrutiny on food dyes.

In April, the agency announced efforts to eliminate six synthetic dyes by the end of next year.

The synthetic dye Red No. 3, banned in Europe for years, was outlawed in U.S. foods and drugs earlier this year due to cancer concerns.

WIN: Kraft Heinz leading the charge to ditch chemical dyes in food and drinks — proof industry can step up without government intervention! 👏

Healthier America starts here! #MAHA https://t.co/6guV6oRTFX

— Secretary Brooke Rollins (@SecRollins) June 17, 2025

Commentary:

This is a clear example of how executive leadership can directly influence public health and corporate responsibility.

Under the renewed leadership of President Trump and the appointment of Robert F. Kennedy Jr. to lead HHS, action is finally being taken on a long-standing concern: the use of artificial chemicals in the food supply.

For decades, food companies quietly loaded products with petroleum-based dyes under the guise of safety because the FDA approved them nearly a century ago.

Those approvals lingered despite growing evidence of health risks, especially to children.

Until now, there was little urgency to change.

It took real political will—and a no-nonsense approach—to get results.

Americans have been eating dyes banned in Europe for years.

Red No. 3, which has been linked to cancer in animals, was still on shelves in the U.S. even after being banned from cosmetics.

That alone tells you how broken the regulatory system had become.

Thanks to the Trump administration’s renewed pressure and RFK Jr.’s leadership, companies like Kraft Heinz are now making health-focused decisions.

It didn’t come from internal altruism—it came from external accountability.

This shift also marks a growing awareness among consumers.

Parents, in particular, are demanding transparency about what goes into their kids’ food.

The public is waking up, and it’s encouraging to see the federal government finally backing their concerns.

Kraft Heinz deserves credit for acting early, but it’s fair to question why it took a public crackdown to move faster.

The company had already removed dyes from Kraft Mac & Cheese back in 2016.

It had the tools—what it lacked was incentive.

Now that incentive is here.

Let this be a message to the rest of the industry: the days of slipping chemical additives past the public are over.

The Bottom Line:

Kraft Heinz is finally phasing out artificial dyes after pressure from the Trump administration and new FDA directives.

The move follows years of delay and comes amid broader efforts to clean up the U.S. food supply.

This is a win for public health—and a reminder that leadership at the top matters.

MAHA: Kraft Heinz to Remove ALL Artificial Food Dyes From It’s Products

Key Facts:

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