Sydney Sweeney’s playful American Eagle ad may have sparked outrage from the online left, but it’s also spawned viral moments, fan support, and now, a cheeky nod from her brother as he celebrates a major career milestone.
Key Facts:
- Trent Sweeney, 29, was promoted to U.S. Air Force staff sergeant this week.
- He referenced his sister’s “good jeans” American Eagle ad in his Instagram post about the promotion.
- Sydney Sweeney’s Baskin-Robbins ad collaboration, launched in June, is resurfacing with strong fan enthusiasm.
- Her American Eagle jeans ad drew backlash from critics accusing it of pushing “eugenics” and “White supremacy.”
- Donald Trump praised Sweeney and her ad, saying “Being WOKE is for losers.”
The Rest of The Story:
Trent Sweeney marked his promotion to staff sergeant by posting a certificate of rank on Instagram along with the caption, “It’s them good jeans,” a lighthearted reference to his sister’s ad. Fans responded with puns about “family jeans” and “true American genes.”
Sydney Sweeney’s brother Trent shares his staff sergeant promotion certificate from the U.S. Air Force:
“It’s them good jeans 🥸” pic.twitter.com/7TESyeHhAz
— Pop Crave (@PopCrave) August 7, 2025
Meanwhile, Sydney Sweeney’s Baskin-Robbins commercial has been making the rounds again on social media. The ad features the “Euphoria” actress enjoying ice cream, including her own signature rainbow sorbet cone and a colorful soda-based drink topped with gummy bears. Fans expressed their love for both her and the ice cream brand, with some joking about wearing American Eagle jeans while buying her signature treats.
🚨 LIBERAL TRIGGER! Another Sydney Sweeney ad just dropped. pic.twitter.com/43rkGba7ho
— Gunther Eagleman™ (@GuntherEagleman) August 8, 2025
The renewed attention comes after last month’s American Eagle commercial, in which Sweeney made a pun about her “jeans” and genetics, went viral. Critics accused it of coded messages, while supporters — including Trump — saw it as harmless fun. American Eagle publicly defended the campaign, stating it was about Sweeney’s story and personal style.
Commentary:
Sydney Sweeney has become the kind of cultural flashpoint that keeps giving. The louder the outrage from the online activist crowd, the more her popularity seems to grow. What began as a clever American Eagle pun has turned into a phenomenon — not because of any deep political agenda, but because people are tired of the hyper-sensitive overreactions.
Her brother’s military promotion was already a moment worth celebrating, but his “good jeans” quip made it even better. It showed that the whole family can lean into the humor, and in doing so, they’ve created another viral moment.
Then there’s her Baskin-Robbins ad — pure fun, full of color, ice cream, and joy. It’s wholesome, it’s lighthearted, and it’s something audiences can smile at without being lectured. In a media environment that so often pushes misery, this feels refreshing.
Sweeney herself represents the kind of healthy, confident, and approachable image that’s in short supply in entertainment today. She doesn’t fit the narrative the activist class wants — she’s not pushing radical messaging, she’s simply being herself. And it’s working.
Even Trump has noticed, praising her and framing her ad as a sign that “woke” is on the decline. Whether you agree with him or not, it’s clear Sweeney has struck a nerve in the culture war — and she’s winning.
The fact that both her jeans ad and her ice cream ad have become talking points says a lot about where audiences are. They’re craving authenticity, humor, and something lighthearted. Sweeney delivers all of that without apology.
Ding-dong, the “woke” is dead — and Sydney Sweeney, intentionally or not, is the poster child of its demise.
The Bottom Line:
Sydney Sweeney’s American Eagle and Baskin-Robbins campaigns have stirred controversy among critics but generated even more support among fans. Her brother’s good-natured nod to the “good jeans” saga has only added to the momentum. In a culture hungry for fun, confidence, and authenticity, she’s become a rare figure who can make people smile while making a point — and that’s a powerful combination.